Johnnie Walker this week launches ‘Step Inside Your Ultimate Drive’ by iris – the latest instalment in the ‘Step Inside The Circuit’ branded content platform for Johnnie Walker and its sponsorship of the Vodafone McLaren Mercedes F1 Team.
Posts Tagged ‘social media’
Johnnie Walker give fans the ‘Drive of a Lifetime’ using Facebook Connect
Tuesday, July 26th, 2011
Tags: creative, digital, Global, online, social media
Posted in Work | No Comments »
iris launches global competition Urgent Genius
Friday, January 21st, 2011
iris has today announced the launch of Urgent Genius, its new global competition open to the creative industry at large, which seeks to prove the effectiveness of topical social ideas at speed.
Tags: creative, social media
Posted in APAC, Americas, Global, Other Stuff, UK & Europe, Work | No Comments »
DKNY JEANS picks iris to launch campaign for Fall/Winter 2010 collection
Monday, August 23rd, 2010
Denim fashion label DKNY JEANS has tasked creative agency iris with launching an integrated global campaign to promote its new Fall/Winter 2010 collection.
Tags: creative, digital, experiential, social media, viral
Posted in APAC, Wins | No Comments »
Sony Ericsson’s Pocket TV gears up to launch on Channel 4 with 11m online views
Monday, August 2nd, 2010
Sony Ericsson’s Pocket TV – the music and entertainment show specially created by the brand for mobile and web – is to be aired on Channel 4’s T4 and 4Music this summer from Wednesday 4th August.
Tags: creative, digital, integrated, social media
Posted in UK & Europe, Work | No Comments »
iris creates 360 blog for Nautica
Sunday, May 2nd, 2010
Nautica has launched a unique new 360 blog which has been created by iris to give the clothing brand an online space to talk about all the partnership work it is doing, as well as the three triathlons it is sponsoring.
Tags: creative, digital, integrated, social media
Posted in Americas, Work | No Comments »
Liberal Democrats launches further online push through iris
Wednesday, March 31st, 2010
A short film featuring a ‘Labservative’ candidate canvassing public opinion on his party’s new ad campaign is launching today as part of an unbranded guerilla marketing and social media push for the Liberal Democrats.
Tags: creative, digital, election, guerrilla, integrated, Labservative, Liberal Democrats, outdoor, social media
Posted in UK & Europe, Work | No Comments »
iris launches viral social media campaign for Rimmel
Monday, January 11th, 2010
iris was tasked with increasing Rimmel London’s brand awareness in the US online, so we devised a strategy to take the brand into the places and spaces that the target audience hang out on the web.
Tags: creative, digital, social media
Posted in Americas, Wins, Work | No Comments »
iris creates online TV show for new Coty perfume
Friday, September 25th, 2009
Coty Inc. and Five-time Grammy Award winner Faith Hill unveils her debut fragrance, Faith Hill Parfums, in October, supported by a digital campaign created by integrated agency iris. (more…)
Tags: creative, digital, integrated, press, social media
Posted in Americas, Work | No Comments »
iris launches Ultimate Strapless for Wonderbra
Tuesday, June 30th, 2009
Wonderbra is launching a nationwide campaign by iris to promote the launch of its new product, the Ultimate Strapless bra, which is the first on the market to use Wonderbra’s new revolutionary built-in handshaped support. The integrated campaign features online, social media, PR and retail elements. (more…)
Tags: digital, PR, social media
Posted in UK & Europe, Work | No Comments »