Johnnie Walker this week launches ‘Step Inside Your Ultimate Drive’ by iris – the latest instalment in the ‘Step Inside The Circuit’ branded content platform for Johnnie Walker and its sponsorship of the Vodafone McLaren Mercedes F1 Team.
Tuesday, June 29th, 2010
“Communications integration doesn’t go far enough. Total business integration is the global agency opportunity for the future” says Millner
Friday, May 21st, 2010
The London Organising Committee of the Olympic Games and Paralympic Games (LOCOG) has unveiled its Olympic Mascot, Wenlock and Paralympic Mascot, Mandeville. (more…)
Thursday, March 11th, 2010
Our challenge was to come up with a global brand positioning and communications toolkit that would support Shell’s Global Territory Managers as they talk to potential dealers. Forget corporate, chest-beating images of petrol pumps and men on forecourts, this had to look and sound different in the world of fuel retailing.