Posts Tagged ‘experiential’

Wonderbra launches the ‘Ultimate Plunge’ with integrated campaign by iris

Thursday, November 24th, 2011

London, 6th December 2011: Wonderbra will unveil an integrated campaign this week by iris to launch its Ultimate Plunge bra – the perfect solution for this season’s low necklines. The campaign will kick off with a live stunt at 00:00 hours this Tuesday 6th December, which will see Wonderbra fans complete a bungee jump in front of London’s Battersea Power Station. Pictures and footage will then be seeded online and in print today to kick start a month-long digital and PR engagement campaign. (more…)

iris appoints Luke Nathans as Regional Development Director for Asia Pacific

Monday, September 19th, 2011

Luke Nathans, managing director of experiential for iris Asia Pacific, has been appointed to the newly created role of regional development director, following a period of sustained growth for the agency in Asia Pacific. (more…)

iris Singapore appoints Andy Gould as Group Account Director

Wednesday, September 14th, 2011

iris has appointed Andy Gould as Group Account Director at its Singapore office, overseeing clients including Audi, Heineken, DKNY Jeans, Emirates Airlines and Tiger Beer. (more…)

iris helps Kellogg’s move into lifestyle arena

Tuesday, September 13th, 2011

From September 12th, Kellogg’s Special K is giving customers the chance to win one of 100 exclusive nail polishes every day for 12 weeks in an exclusive campaign with Nails Inc. (more…)

iris comes 3rd in UK experiential leagues!

Monday, August 8th, 2011

Marketing magazine have placed us at number 3 in their annual Experiential Leagues! On the rise from 5th place last year, we come just behind TRO and RPM – two experiential marketing specialists.

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iris scores new brief to launch Women’s Super League for The FA

Thursday, January 20th, 2011

iris has been appointed to develop a campaign to launch The FA Women’s Super League next year, following a competitive pitch against three undisclosed agencies.

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The FA to launch nationwide integrated campaign for ‘Respect’ Programme

Wednesday, January 19th, 2011

The Football Association has tasked iris with developing an integrated campaign for its ‘Respect’ programme, to go live this week.

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Heineken Office Chair Grand Prix makes national news

Sunday, December 12th, 2010

Heineken has this week launched its end-of-year campaign in Singapore, the Heineken Office Chair Grand Prix. The campaign, which sees the humble office chair given a makeover to turn it into a motorised racing vehicle, has captured the nation’s attention, featuring on several national news channels.

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Saks Fifth Avenue launches 3D Holiday windows by iris

Monday, November 22nd, 2010

Luxury department store Saks will launch its campaign for the Holidays this week by unveiling a large-scale projection light show to go live at its flagship Fifth Avenue store in New York.

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Wonderbra unveils 3D billboard poster for launch of 
integrated campaign for new ‘Full effect’ bra

Monday, September 13th, 2010

Today Wonderbra in the UK* has unveiled its first 3D billboard poster that marks the launch of an integrated campaign by iris to promote its new ‘Full effect’ bra.

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