Getting the youth market of today to consider your brand, let alone spend more than 60 seconds with it, is tough. So when Sony Ericsson wanted to develop a new entertainment brand focusing on music, we helped them come up with the innovative Pocket TV.
Archive for May, 2009
iris launches in Melbourne
Tuesday, May 26th, 2009
iris has today announced the opening of a Melbourne office as the independent agency intensifies its growth assault in Asia Pacific as part of its ongoing global expansion drive. The office is the agency’s second in Australia following the opening of its Sydney shop in January 2008, and comes soon after the launch of Beijing in March. (more…)
iris Manchester scoops six Roses awards
Wednesday, May 6th, 2009
iris Manchester has won six awards, including three Golds and three Silvers, at the Roses Advertising Awards, hosted at the Hilton Manchester Deansgate Hotel on 30th April 2009. The agency was one of the most awarded on the evening and outperformed some of the region’s bigger agencies. (more…)
iris appoints heavyweight trio in Sydney
Tuesday, May 5th, 2009
iris has appointed former TBWA creative talent Tom Hoskins as creative director of its Sydney office while The Marketing Store’s Emma Norris and Publicis Mojo’s Ian Cassidy join as board director and planning director respectively. The appointments come as part of a recruitment drive following an increased workload from clients such as adidas, Shell and Sony Ericsson. (more…)