Hungry Man, iris and Framestore collaborate on shocking new cinema ad for QUIT® UK
Nov 25th, 2011
London, 25th November 2011: Award-winning production company Hungry Man, creative agency iris and post-production house Framestore have created a shocking new cinema ad for QUIT UK as part of a multi-platform campaign aimed at teenagers.
The film is designed to make teenagers think twice about smoking by dramatising its physical effects. Smoking ages smokers’ skin by around 20 years and the ad uses a provocatively exaggerated visual effect to get this fact across, depicting a girl getting visibly older as she inhales. Read more…
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iris reveal second record-breaking Christmas light display for Saks
Nov 24th, 2011
New York, NY (November 15, 2011) — Since 1949, Saks Fifth Avenue’s world famous holiday displays have delighted children and adults alike. This year, the entire Fifth Avenue flagship comes alive with a dramatic light show projected onto the building; The Snowflake & Bubble Spectacular. Read more…
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Wonderbra launches the ‘Ultimate Plunge’ with integrated campaign by iris
Nov 24th, 2011
London, 6th December 2011: Wonderbra will unveil an integrated campaign this week by iris to launch its Ultimate Plunge bra – the perfect solution for this season’s low necklines. The campaign will kick off with a live stunt at 00:00 hours this Tuesday 6th December, which will see Wonderbra fans complete a bungee jump in front of London’s Battersea Power Station. Pictures and footage will then be seeded online and in print today to kick start a month-long digital and PR engagement campaign. Read more…
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Breast Cancer Care turns Euston into news hub in digital outdoor first
Nov 15th, 2011
UK charity Breast Cancer Care will pip a number of brands to the post this week as it launches a global world first in terms of digital advertising.
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iris launches office in Indonesia
Nov 3rd, 2011
iris today announced the launch of its new office in Indonesia through an agreement with Nava+ group headed by President Director, David Wibowo. Read more…
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iris comes 4th in UK in Marketing’s Digital Leagues!
Oct 27th, 2011
We’ve come 4th in the UK in Marketing magazine’s Digital Leagues, beating other top agencies including M&C Saatchi and Dare.
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iris to announce new global creative network with US giant Meredith
Oct 21st, 2011
We don’t want to be just another big, advertising-led group. It is because of this that we have decided to form a strategic relationship with one of the US’ biggest media Read more…
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iris launches business incubator iris Ventures
Oct 20th, 2011
iris today announces the launch of its start-up consultancy iris Ventures. Read more…
Lypsyl appoints agency iris to help target teen market
Sep 20th, 2011
Following a competitive pitch, iris has been appointed to handle the nationwide launch of a new product range for lipcare brand Lypsyl. Read more…
iris appoints Luke Nathans as Regional Development Director for Asia Pacific
Sep 19th, 2011
Luke Nathans, managing director of experiential for iris Asia Pacific, has been appointed to the newly created role of regional development director, following a period of sustained growth for the agency in Asia Pacific. Read more…