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        <title>Latest News from iris</title>
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            <title>Latest News from iris</title>
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            <title>iris appoints Frood as planning director</title>
            <description><![CDATA[ <p>iris has appointed John Frood to the newly created role of planning director for Europe as it strengthens its regional management team. Frood joins from Leo Burnett Group, where he was planning director for EMEA, responsible for driving integration across the group, and will report into global executive planning director Sam Noble.</p><br><a href="http://www.irisnation.com/feeds/John_Frood.pdf" target="blank">Full press release: iris poaches integration planning heavyweight John Frood from Leo Burnett Group to be European planning director</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Thu, 23rd Jul 2009 13:58:25 +0000</pubDate>
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            <title>iris creates Amstel <br>Fringe for Big Chill</title>
            <description><![CDATA[ <p>Beer brand Amstel has appointed iris to create a series of quirky events at The Big Chill festival this Summer following a competitive pitch. As part of Amstel’s ongoing partnership with the event, which takes place in Eastnor Castle Deer Park, Herefordshire from the 6th to the 9th August, iris has created ‘The Amstel Fringe’ to run for the duration of the festival.   </p><br><a href="http://www.irisnation.com/feeds/Amstel_fringe.pdf" target="blank">Full press release: Amstel tasks iris with creating programme of events for The Big Chill festival </a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Wed, 8th Jul 2009 13:58:25 +0000</pubDate>
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            <title>iris wins Tiger contract in Southeast Asia</title>
            <description><![CDATA[ <p>Asia Pacific Breweries has appointed iris to drive Tiger’s regional sponsorship campaigns. The 15-month project which kicked-off in June 2009 will see iris developing through-the-line campaigns which support the brand’s sponsorship activities. The appointment is the latest in a line of new business wins for iris’ Singapore office, which have included CIBA Vision and Unilever.</p><br><a href="http://www.irisnation.com/feeds/Tiger_win.pdf" target="blank">Full press release: Asia Pacific Breweries Appoints iris For Tiger’s Regional Sponsorship Campaigns</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Thu, 2nd Jul 2009 13:58:25 +0000</pubDate>
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            <title>iris launches Ultimate Strapless for Wonderbra</title>
            <description><![CDATA[ <p>Wonderbra is launching a nationwide campaign by iris to promote the launch of its new product, the Ultimate Strapless bra, which is the first on the market to use Wonderbra’s new revolutionary built-in hand-shaped support. The integrated campaign features online, social media, PR and retail elements.</p><br><a href="http://www.irisnation.com/feeds/Wonderbra_strapless.pdf" target="blank">Full press release: Wonderbra* launches revolutionary new Ultimate Strapless bra in the UK with integrated campaign<br>by iris </a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Tue, 30th Jun 2009 13:58:25 +0000</pubDate>
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            <title>iris appoints two to Singapore office</title>
            <description><![CDATA[ <p>iris has appointed Joei Huang as lead developer and Shang Liang as lead interactive developer for its digital operation in the Singapore office. The pair join this month from OgilvyOne Singapore, where they were software engineer and senior content engineer respectively, and will add further digital specialism to iris’ rapidly growing Singapore operation. </p><br><a href="http://www.irisnation.com/feeds/Singapore_appt.pdf" target="blank">Full press release: iris bolsters digital strength with two new appointments</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Tue, 30th Jun 2009 13:58:25 +0000</pubDate>
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	        <title>iris creates campaign to launch Hertz Student</title>
            <description><![CDATA[ <p>Global car rental company Hertz unveils a new product offer called Hertz Student across Europe this month with an integrated campaign by iris, which specifically targets students from 19 years of age, in order to drive brand loyalty among younger drivers. With this introduction, Hertz becomes the first car rental company to offer students aged nineteen and over a clear and consistent vehicle rental offer across multiple countries in Europe. </p><br><a href="http://www.irisnation.com/feeds/Hertz_students.pdf" target="blank">Full press release: Hertz is first to drop minimum car rental age to nineteen in multiple countries across Europe, supported by integrated campaign by iris </a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Tue, 9th Jun 2009 13:58:25 +0000</pubDate>
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            <title>iris launches ATL campaign for Network Rail</title>
            <description><![CDATA[ <p>As Network Rail ramps up the work on its £35bn five year plan to transform Britain’s railway, it marks the completion of one of its biggest re-building projects with a new advertising campaign by iris. The TV, press and poster campaign showcases the major £9bn upgrade of the West Coast main line which has slashed journey times and resulted in more trains with more passenger seats.   </p><br><a href="http://www.irisnation.com/feeds/WCML_Network_rail.pdf" target="blank">Full press release: Network Rail launches ad campaign to announce £9bn upgrade of  West Coast main line.</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Mon, 8th Jun 2009 13:58:25 +0000</pubDate>
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            <title>iris appoints <br>global talent director </title>
            <description><![CDATA[ <p>iris has appointed former BT Head of Organisational Development and Design, Kathryn Pritchard, to the newly created role of Global Talent Director. Pritchard will take up the role in July and will report in to the agency’s joint CEO and founder Stewart Shanley.  Her remit will include Board level recruitment, building world class regional management capability and leadership development across the network.</p><br><a href="http://www.irisnation.com/feeds/KathrynPritchard_Global_Talent_Director.pdf" target="blank">Full press release: iris appoints BT’s Kathryn Pritchard as global talent director</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Tue, 2nd Jun 2009 13:58:25 +0000</pubDate>
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            <title>iris launches <br>Melbourne office</title>
            <description><![CDATA[ <p>iris has opened a Melbourne office as part of its ongoing global expansion drive. The opening comes soon after the launch of Beijing in March and takes iris’ total number of offices across the globe to fourteen. Managing director of iris Sydney Simon Porter will oversee the management of the Melbourne office initially and will spearhead a recruitment drive to attract best-in-class talent from across the region. </p><br><a href="http://www.irisnation.com/feeds/Melbourne26-5-09.pdf" target="blank">Full press release: iris launches Melbourne office</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Tue, 26 May 2009 13:58:25 +0000</pubDate>
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            <title>iris Manchester scoops six Roses awards</title>
            <description><![CDATA[ <p>iris Manchester has won six awards, including three Golds and three Silvers, at the Roses Advertising Awards, hosted at the Hilton Manchester Deansgate Hotel on 30th April 2009. The agency was one of the most awarded on the evening and outperformed some of the region’s bigger agencies, after receiving seven nominations for our work on Wonderbra, adidas and Paddy Power Bookmakers. </p><br><a href="http://www.irisnation.com/feeds/Roses6-5-09_new.pdf" target="blank">Full press release: iris scoops three Golds and three Silvers at the Roses</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Wed, 6 May 2009 13:58:25 +0000</pubDate>
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            <title>iris appoints heavyweight trio in Sydney</title>
            <description><![CDATA[ <p>iris has appointed former TBWA creative talent Tom Hoskins as creative director of its Sydney office while The Marketing Store’s Emma Norris and Publicis Mojo’s Ian Cassidy join as board director and planning director respectively. The appointments come as part of a recruitment drive following an increased workload from clients such as adidas, Shell and Sony Ericsson.</p><br><a href="http://www.irisnation.com/feeds/Sydney_trio.pdf" target="blank">Full press release: iris bolsters Sydney management team with three senior appointments</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Tue, 5 May 2009 13:58:25 +0000</pubDate>
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            <title>iris appoints head of experiential in Sydney</title>
            <description><![CDATA[ <p>iris has appointed former Sony marketer Catherine Gibson as director of its experiential operation in Sydney. Gibson returns to her native Australia from the UK, where she has held the position of sponsorship and events manager at Sony Electronics UK since 2007. Experiential marketing already represents a significant amount of iris’ business in Sydney and the newly created role will see Gibson oversee all brand experience, events, sponsorship activation, sampling and property creation for clients.</p><br><a href="http://www.irisnation.com/feeds/Sydney_new_hire.pdf" target="blank">Full press release: iris secures Sony marketer to drive experiential in Sydney</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Thu, 23 Apr 2009 13:58:25 +0000</pubDate>
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            <title>iris launches Gala’s new online <strong>bingo</strong> brand</title>
            <description><![CDATA[ <p>iris is launching its first TV campaign for new online bingo brand MinxyBingo.com on the 8th April. The ad is part of an integrated campaign and will feature the winner of a nationwide search to find the UK’s Minxiest Minx, which was launched in March through a PR push and media partnership with Female First online.</p><br><a href="http://www.irisnation.com/feeds/MinxyCaseStudy.doc" target="blank">Full press release: Gala Coral to launch new integrated campaign for MinxyBingo.com with iris</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Tue, 7 Apr 2009 13:58:25 +0000</pubDate>
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            <title>iris Manchester names Barley as digital head</title>
            <description><![CDATA[ <p>iris Manchester has spoken out on the importance of hiring digital specialists as it announces the appointment of one of the industry’s digital heavyweights, Code Computerlove’s James Barley (pictured), as digital director. The agency has also recruited McCann Worldgroup’s regional director for Europe for MasterCard Tom Cunningham as group account director.</p><br><a href="http://www.irisnation.com/feeds/JamesBarley.doc" target="blank">Full press release: iris speaks out on importance of digital expertise as Manchester office names Barley as new digital head</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Tue, 7 Apr 2009 13:48:25 +0000</pubDate>
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            <title>iris lands in Beijing</title>
            <description><![CDATA[ <p>iris has opened an office in Beijing, announcing its entry into the Chinese market. The new office, which will be operating in one of the fastest growing communications markets in the world, will be headed by former Motorola regional marketing director for the Asia Pacific region Peony Wu, who has vast experience in the communications industry from both client and agency perspectives. </p><br><a href="http://www.irisnation.com/feeds/Beijing.pdf" target="blank">Full press release: iris lands in Beijing, China</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Thu, 26 Mar 2009 13:48:25 +0000</pubDate>
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            <title>UEFA appoints iris to fan festival brief</title>
            <description><![CDATA[ <p>iris has been appointed by UEFA and their partners to create a celebration for football fans in the run up to the UEFA Champions League Final. iris, who won the business following a tender, will create a five-day festival in Rome to unite fans and help them celebrate one of the world’s leading sporting events. Hosted around the iconic Roman landmark of the Coliseum, iris’ experiential arm iris Experience, will be tasked with launching an extensive programme of events, which will take place from 23rd to 27th May 2009.  </p><br><a href="http://www.irisnation.com/feeds/UEFA.pdf" target="blank">Full press release: UEFA appoints iris to create UEFA Champions Festival 2009 in Rome</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Tue, 24 Mar 2009 13:48:25 +0000</pubDate>
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            <title>iris Manchester creates site for Shock Absorber</title>
            <description><![CDATA[ <p>iris Manchester has created a microsite for the UK’s leading sports bra brand Shock Absorber's new range of performance swimwear for women, which is the first of its kind on the market. The site will act as an online destination where visitors can find out more about the new swimwear range, as well as link through to sites where they can purchase the range online. </p><br><a href="http://www.irisnation.com/feeds/ShockAbsorber.pdf" target="blank">Full press release: Shock Absorber tasks iris Manchester with creating microsite for market first performance swimwear range </a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Thu, 19 Mar 2009 13:48:25 +0000</pubDate>
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            <title>iris hires four creative heavyweights</title>
            <description><![CDATA[ <p>iris has brought in a number of industry heavyweights in a move that will see it reshuffle its creative operations in order to better meet clients’ needs. Four new senior creative appointments and three internal promotions have been made: Mark Dickens (pictured) and Scott Walker join as deputy creative directors and Dave Jennings and Chas Bayfield join as head of copy and senior writer respectively, working within their respective ‘houses’ and reporting in to Grant Hunter, creative director for iris London. </p><br><a href="http://www.irisnation.com/feeds/Creativehires.pdf" target="blank">Full press release: iris brings in heavyweights as it strengthens creative resource to meet client needs</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Tue, 17 Mar 2009 12:00:00 +0000</pubDate>
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            <title>iris makes Sunday Times Top 10 again</title>
            <description><![CDATA[ <p>iris has made it into the top 10 of the Sunday Times ‘100 Best Companies to Work For’ for the second year running. iris has been ranked in 10th place, securing a spot ahead of some of the nation’s major organisations and those representing the marketing and advertising industry, including AMV (57th), BBH (85th), and DDB (86th). </p><br><a href="http://www.irisnation.com/feeds/SundayTimes.pdf" target="blank">Full press release: iris leads industry in Sunday Times 'Best Companies to Work For'</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Mon, 09 Mar 2009 15:29:17 +0000</pubDate>
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            <title>iris picks MD for iris Experience Singapore</title>
            <description><![CDATA[ <p>iris has appointed Luke Nathans as managing director of its experiential arm, iris Experience, following its launch in Singapore in November last year.  Nathans will join later this month from The One Centre in Sydney, Australia, where he was managing partner, and brings over thirteen years experience in integrated communications and brand creation.</p><br><a href="http://www.irisnation.com/feeds/Singapore_MD.pdf" target="blank">Full press release: Nathans appointed MD of iris Experience Singapore</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Thu, 05 Mar 2009 15:38:17 +0000</pubDate>
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            <title>iris wins Fetzer brief</title>
            <description><![CDATA[ <p>Brown-Forman, one of the largest American-owned companies in the wines and spirits business, has appointed iris to handle the integrated marketing account for sustainable wine brand Fetzer following a four way pitch. iris will handle brand strategy, creative development and activation activity for the year, which will include both above and below the line elements. </p><br><a href="http://www.irisnation.com/feeds/Fetzer.pdf" target="blank">Full press release: Brown-Forman appoints iris to handle Fetzer account</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Tue, 03 Mar 2009 12:35:01 +0000</pubDate>
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            <title>iris hires two heads of planning</title>
            <description><![CDATA[ <p>iris has appointed two heads of planning, Paul Gage and Duncan Owen, to its London office as part of the new agency model it revealed in October. Gage, who joins from Proximity London, and Owen, who joins from TBWA, will work alongside Paul Kenny, who will retain his role as the third head of planning under the direction of executive planning director Sam Noble (pictured).</p><br><a href="http://www.irisnation.com/feeds/Gageforweb.pdf">Full press release: iris ramps up planning function with two senior hires </a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Mon, 23 Feb 2009 12:43:07 +0000</pubDate>
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            <title>iris to launch new milk&amp;more service</title>
            <description><![CDATA[ <p>Following a competitive pitch Dairy Crest has appointed iris to launch milk&amp;more, its new online delivery service. Building on Dairy Crest’s traditional service, milk&amp;more offers customers the opportunity to order milk and a wide variety of everyday essentials online, to be delivered by their local milkman. </p><br><a href="http://www.irisnation.com/feeds/m&amp;mwinapprovedFORWEB.pdf" target="blank">Full press release: Dairy Crest appoints iris to launch its new milk&amp;more service</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Wed, 04 Feb 2009 11:53:04 +0000</pubDate>
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            <title>iris appoints Bainsfair as European CEO</title>
            <description><![CDATA[ <p>iris has announced the appointment of industry heavyweight and former President of TBWA\Europe, Paul Bainsfair, to the role of CEO for Europe. Paul has been working as a non-executive director with iris since October, but will join full-time from the 19th January, reporting to Ian Millner, Group CEO and founder of iris Worldwide. </p><br><a href="http://www.irisnation.com/feeds/paulbainsfairrelease.pdf" target="blank">Full press release: iris signals intention to take on the networks with appointment of Bainsfair as European CEO</a>]]></description>
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            <pubDate>Thu, 15 Jan 2009 18:07:31 +0000</pubDate>
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            <title>iris launches Xperia handset in India</title>
            <description><![CDATA[ <p>iris is launching an experiential promotion across India to create awareness of Sony Ericsson’s Xperia X1 handset. The nationwide promotion drive, which runs throughout December, will see experiential zones set up in malls and at corporate events as part of Sony Ericsson’s staggered worldwide launch of the handset. </p><br><a href="http://www.irisnation.com/feeds/XperiareleaseFORWEB.pdf" target="blank">Full press release: iris launches experiential promotion drive for Sony Ericsson Xperia handset in India</a>]]></description>
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            <pubDate>Thu, 18 Dec 2008 18:08:58 +0000</pubDate>
        </item>

        <item>
            <title>iris Digital appoints mobile expert</title>
            <description><![CDATA[ <p>iris Digital has appointed Susie Tamplin to the newly created role of senior strategist for mobile. Tamplin joins from mobile marketing and technology company Sponge, where she has been a key account director since May 2005 working on brands such as Coca-Cola GB, Vodafone and Barclays Group, as well as providing consultancy to Ogilvy &amp; Mather on mobile issues. </p><br><a href="http://www.irisnation.com/feeds/susietamplinpressrelease.pdf" target="blank">Full press release: iris Digital appoints mobile expert Susie Tamplin</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Fri, 05 Dec 2008 14:38:01 +0000</pubDate>
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        <item>
            <title>iris revolutionises agency structure</title>
            <description><![CDATA[ <p>iris has announced three senior promotions as it plans a new structure for its London operation. Current joint managing directors Steve Bell, Sam Noble and Adam Wright will take up the positions of chief executive of iris London, global executive planning director and global program director respectively. The revised agency model will allow it to deliver integration in a far more client centric way, as the pace of growth, client mix, and scale and diversity of the business continues to increase. </p><br><a href="http://www.irisnation.com/feeds/bellwrightandnoblerelease.pdf" target="blank">Full press release: iris announces senior promotions ahead of revolutionising agency structure</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Mon, 24 Nov 2008 15:57:52 +0000</pubDate>
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        <item>
            <title>iris Digital launches viral for Sony Ericsson</title>
            <description><![CDATA[ <p>Sony Ericsson has launched a viral campaign and microsite to drive awareness of the new Sony Ericsson Walkman™ W595 handset in the run-up to Halloween. Launching this week, the viral aims to draw the viewer in using classic scary movie cues before a dramatic final climax to build buzz around the W595 handset – the phone designed for fun.</p><br><a href="http://www.irisnation.com/feeds/Stmarysghostpressrelease.pdf" target="blank">Full press release: Sony Ericsson launches Halloween-themed digital campaign for W595 WalkmanTM handset</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Tue, 11 Nov 2008 14:24:52 +0000</pubDate>
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        <item>
            <title>iris wins DCSF brief</title>
            <description><![CDATA[ <p>iris London has won a competitive pitch for the Department for Children, Schools and Families (DCSF), handled through the Central Office of Information (COI). The Government campaign will aim to help parents of 0- to 4-year-olds minimise health and safety risks in the home by raising awareness and changing behaviour and will specifically target disadvantaged parents. </p><br><a href="http://www.irisnation.com/feeds/DCSFpressrelease.pdf" target="blank">Full press release: iris wins COI brief to handle Department for Children, Schools and Families campaign</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Tue, 11 Nov 2008 14:20:03 +0000</pubDate>
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        <item>
            <title>iris launches sponsorship agency</title>
            <description><![CDATA[ <p>We have launched a global sponsorship agency and appointed Vodafone’s former Global Head of Sponsorship and Media Peter Harris as managing director.  Peter has over 20 years' experience in media and sponsorship, having served on the Formula One Commission and masterminded Vodafone’s global sponsorship strategy for the past seven years. </p><p>iris Sponsorship will offer end-to-end solutions with strategic and global capability in all areas of the sponsorship process and will work closely with all other iris agencies on campaigns across all above and below the line channels including advertising, PR, digital, experiential, promotions and retail. </p><br><a href="http://www.irisnation.com/feeds/sponsorshippressrelease.pdf" target="blank">Click here for full press release</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Tue, 04 Nov 2008 17:44:04 +0000</pubDate>
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            <title>Network Rail launches £2.5m campaign</title>
            <description><![CDATA[ <p>Network Rail has announced the launch of ‘Don’t Run the Risk’, a major national public safety campaign developed by creative agency iris London that highlights the danger of level crossing misuse – currently the single biggest risk of train accident on the UK railway. The campaign launched on Sunday 2<span style="font: 7.0px Arial">nd</span> November with a hard-hitting TV commercial supported by three radio executions.</p><br><a href="http://www.irisnation.com/feeds/networkrailrelease.pdf" target="blank">Full press release: Network Rail launches £2.5m campaign through iris</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Mon, 03 Nov 2008 12:20:34 +0000</pubDate>
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        <item>
            <title>iris wins another COI brief</title>
            <description><![CDATA[ <p>Following a competitive pitch we have been appointed by the COI to handle a campaign for HM Revenue &amp; Customs.  The campaign will communicate a range of Government entitlements available to new parents, to help them provide better financial futures for their children. We will use a range of channels including digital, experiential, print, sales promotion and PR to develop campaigns that resonate with new parents and mothers-to-be at timely and actionable moments.</p><br><a href="http://www.irisnation.com/feeds/HMRC_Win.pdf" target="blank">Click here for full press release</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Tue, 14 Oct 2008 16:52:14 +0100</pubDate>
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        <item>
            <title>Another industry heavyweight joins iris</title>
            <description><![CDATA[ <p>Paul Bainsfair has joined iris as non-executive director from TBWA Europe where he was chairman. Paul will be working closely with Ian Millner and Drew Thomson and will be charged with using his vast experience to ensure that the iris network is smarter, faster, more flexible and better to work with than the traditional agency networks. </p><br><a href="http://www.irisnation.com/feeds/paul_bainsfair.pdf" target="blank">Click here for full press release</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Thu, 02 Oct 2008 18:58:35 +0100</pubDate>
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            <title>iris Experience wins Event Grand Prix</title>
            <description><![CDATA[ We’re celebrating after iris Experience came away with three awards from Event Magazine's Award night last Friday. Not only were we the winners of the Best Brand Activity at a Festival or Public Event for Ibiza Rocks with Sony Ericsson and the Creative Event of the Year with Sony Ericsson Night Tennis but we also claimed the overall prize as we were nominated as the 2008 winners of the Grand Prix Award for outstanding agency performance. A great job done by all at iris Experience!]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Fri, 26 Sep 2008 13:42:42 +0100</pubDate>
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            <title>iris wins competitive pitch for COI Brief</title>
            <description><![CDATA[ <p>We have won a competitive pitch for a COI brief to handle the Sexual Health and Teenage Pregnancy, which aims to change attitudes and behaviour towards condom use.  We will be developing a range of partnerships with a number of brands and organisations and will create an integrated campaign communicated through a range of channels including digital, experiential, print, press, ambient and radio.</p><br><a href="http://www.irisnation.com/feeds/Sexual_Health_Win.pdf" target="blank">Click here for full press release</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Wed, 27 Aug 2008 10:22:08 +0100</pubDate>
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            <title>iris wins adidas running account</title>
            <description><![CDATA[ <p>After a competitive pitch including the incumbent agency 180, we have run off with a global chunk of adidas' multimillion-pound advertising account. We've been given the lead creative role on adidas' Global Running work which will see us handling strategy, advertising, retail and experiential communications activities.</p><br><a href="http://www.irisnation.com/feeds/adidas_running.pdf" target="blank">Click here for full press release</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Thu, 21 Aug 2008 10:14:02 +0100</pubDate>
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            <title>iris creates bra billboard</title>
            <description><![CDATA[ <p>Yesterday we revealed a traffic stopping billboard for Wonderbra that features thousands of women proudly showing their cleavage for an advert that launches Wonderbra’s new D – G range of bras. The ‘models’ for the billboard were recruited via a call to action for women of all shapes and sizes to attend an open photoshoot. More than a thousand women attended the day, while further girls were recruited online via by a cheeky viral and a microsite, also developed by iris, that allowed them to email their own photo to join the billboard images.</p><br><a href="http://www.irisnation.com/feeds/wonderbra_billboard.pdf" target="blank">Click here for full press release</a>]]></description>
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            <pubDate>Mon, 11 Aug 2008 10:15:07 +0100</pubDate>
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            <title>Bank of Scotland invest £20m in iris</title>
            <description><![CDATA[ <p>Our ambitious expansion plans have been given a boost by the Bank of Scotland investing £20m in iris Worldwide. We will use the funding to aid both our international growth and our expansion into new disciplines whilst ensuring that the best talent and infrastructure is in place. The investment is a real sign of confidence given the present economic climate.</p><br><a href="http://www.irisnation.com/feeds/bos_investment.pdf" target="blank">Click here for full press release</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Fri, 18 Jul 2008 10:23:06 +0100</pubDate>
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            <title>iris Digital appoint Tori Winn as CD</title>
            <description><![CDATA[ <p>We've added another heavyweight to iris Digital by hiring StrawberryFrog NY's interactive creative head, Tori Winn as creative director.  Tori will work alongside joint managing directors George Nimeh and John Baker and will be charged with leading the creative direction for iris Digital’s 45 strong team.</p><br><a href="http://www.irisnation.com/feeds/tori_winn.pdf" target="blank">Click here for full press release</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Thu, 24 Jul 2008 12:24:46 +0100</pubDate>
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            <title>iris strengthens senior management team</title>
            <description><![CDATA[ <p>Mark Reardon has joined us as Chief Client Officer from The Engine Group where he was managing director of its strategic brand activation agency Woo Communications. Mark will be working with clients around the world and helping us grow and develop the business both internationally and by discipline.</p><br><a href="http://www.irisnation.com/feeds/Mark_Reardon.pdf" target="blank">Click here for full press release</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Wed, 25 Jun 2008 12:29:07 +0100</pubDate>
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            <title>iris wins an Aerial Award</title>
            <description><![CDATA[ Last night at the UK Radio Advertising Awards (the UK Oscars of Radio ads) we picked up an Annual Aerial Award for the Repetition Radio Ad for Network Rail. It won the best creative use of radio in a multi media campaign.]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Thu, 22 May 2008 09:20:14 +0100</pubDate>
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            <title>iris acquires Concise in £5 million deal</title>
            <description><![CDATA[ <p>After 9 years of organic growth, we've made our first acquisition. The £5m deal for the management consultancy firm Concise, will enable us to develop deeper business partnerships with clients and will help us further in achieving our aim of offering a fully integrated solution. </p><br><a href="http://www.irisnation.com/feeds/Concise.pdf" target="blank">Click here for full press release</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Thu, 01 May 2008 10:22:39 +0100</pubDate>
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            <title>iris announces the return of UTI</title>
            <description><![CDATA[ <p>We will be joining forces with Contagious magazine on 17th April for Under the Influence 2008.  The event (touted as the thinking man’s pub-crawl) will take place in five of London’s finest pubs around Borough Market. During the day twenty passionate speakers, including Fallon London’s planning director and chairman, Laurence Green, green expert and practitioner John Grant, US ad veteran and serial blogger George Parker and digital expert Iain Tait of Poke, will be pondering the question ‘Where's Next?’ for the industry.</p><br><a href="http://www.irisnation.com/feeds/uti.pdf" target="blank">Click here for full press release</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Thu, 17 Apr 2008 12:30:56 +0100</pubDate>
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            <title>iris launches Latin America operation</title>
            <description><![CDATA[ <p>We’re extending our global footprint with the launch of a Latin America operation located in Miami. The launch further extends our global presence to eight offices worldwide, following the opening of Delhi, Singapore and LA last year. Sony Ericsson will be among the first of our global clients to be serviced by the Miami office, which will be responsible for developing regional integrated campaigns for execution throughout Latin America, including product launches, sports marketing, retail activation, digital, sales promotion and property leveraging.</p><br><a href="http://www.irisnation.com/feeds/Miami_office.pdf" target="blank">Click here for full press release</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Mon, 17 Mar 2008 09:12:13 +0000</pubDate>
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            <title>Hertz appoints iris as new marketing agency</title>
            <description><![CDATA[ <p>Hertz Europe has awarded us its advertising and direct communications business following a pitch against Naked, The Engine Group and Smart Fusion.   As their through-the-line agency we will be responsible for developing strategic, integrated European marketing programmes for Hertz, a top 100 worldwide brand as recognised by Business Week. The appointment is part of the vehicle rental company’s new centralised approach to pan European marketing, which will build on the company’s Love the Road brand positioning and 90 year heritage of innovation.</p><br><a href="http://www.irisnation.com/feeds/hertz.pdf" target="blank">Click here for full press release</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Wed, 12 Mar 2008 11:38:01 +0000</pubDate>
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            <title>iris wins global Sony Ericsson brief</title>
            <description><![CDATA[ <p>We’re delighted that Sony Ericsson, our founding client from the day we launched 9 years ago, has appointed us to manage its global activation strategy following a competitive pitch.  We’ll be responsible for implementing integrated campaigns across all of Sony Ericsson’s sports marketing properties, retail business and sales promotion work. We will also continue to provide strategic and creative leadership for Sony Ericsson’s global title sponsorship of the Sony Ericsson Women’s Tennis Association (WTA) Tour.</p><br><a href="http://www.irisnation.com/feeds/SE_Global_Activation.pdf" target="blank">Click here for full press release</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Tue, 11 Mar 2008 11:39:36 +0000</pubDate>
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            <title>iris is the 7th best company to work for</title>
            <description><![CDATA[ <p>We’re celebrating this week after being ranked 7th overall in the <i>2008 Sunday Times ‘100 Best Companies to Work For’ </i>national survey. In addition to being named 7th overall and being the highest of those representing the marketing and advertising industry, we’ve got the best survey results nationally under seven key areas.  Well done to everyone.</p><br><a href="http://www.irisnation.com/feeds/100best.pdf" target="blank">Click here for full press release</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Sun, 09 Mar 2008 11:41:28 +0000</pubDate>
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            <title>Richard Bleasdale joins iris as CEO Asia Pacific</title>
            <description><![CDATA[ <p>Continuing our wave of senior industry hires we’ve just appointed Richard Bleasdale to the position of regional CEO for Asia Pacific.  Richard joins us from DDB Group/Rapp Collins and will be responsible for overseeing the Sydney, Delhi and Singapore operations and the opening of further offices in the region.  Richard’s passion for integrated marketing and ability to lead agency development makes him a great addition to the iris management and we’re delighted to have him onboard.</p><br><a href="http://www.irisnation.com/feeds/bleasdale.pdf" target="blank">Click here for full press release</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Thu, 21 Feb 2008 11:43:03 +0000</pubDate>
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            <title>iris appoints Shaun McIlrath as joint ECD</title>
            <description><![CDATA[ <p>Shaun McIlrath is the latest high profile, heavyweight hiring for iris.  Our new joint executive creative director will be working alongside iris founder and joint ECD Sean Reynolds to bring out the best in our creative talent.  Shaun’s previous agency roll of honour includes Hurrell and Dawson and VCCP as well as founding Heresy back in 2001.  He's been behind some of the UK’s most innovative integrated marketing campaigns and picked up a truck load of awards across all disciplines so we reckon if anyone gets integration, it's Shaun.</p><br><a href="http://www.irisnation.com/feeds/Shaun_mcilrath.pdf" target="blank">Click here for full press release</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Mon, 28 Jan 2008 11:44:14 +0000</pubDate>
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            <title>iris Experience moves into New York</title>
            <description><![CDATA[ <p>We’re embarking upon even more global expansion as iris Experience opens a New York office this week.  This will be the first international office for IE and already we’ve signed up Myspace and Sony Ericsson as clients. The new office will be headed up by Craig McNary who joins as Managing Director. Previously, Craig served as VP, Executive Producer at leading US Experiential agency, US Concepts.</p><br><a href="http://www.irisnation.com/feeds/IENY.pdf" target="blank">Click here for full press release</a>]]></description>
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            <pubDate>Wed, 16 Jan 2008 09:43:17 +0000</pubDate>
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            <title>John Baker joins iris from OlgivyInteractive</title>
            <description><![CDATA[ <p>We’ve poached John Baker, the head of digital at OgilvyOne, for the role of joint managing director of Iris Digital. John will work alongside fellow joint managing director George Nimeh who was a former colleague when they set up the London office of Organic, Omnicom's USdigital agency.  More recently John led OgilvyOne’s flagship digital accounts; BP, Unilever and American Express. </p><br><a href="http://www.irisnation.com/feeds/john_baker.pdf" target="blank">Click here for full press release</a>]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Mon, 07 Jan 2008 11:46:50 +0000</pubDate>
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            <title>The FSA appoints iris</title>
            <description><![CDATA[ The Food Standards Agency has announced that it has appointed us to it's first roster of direct marketing agencies following a competitive pitch. The appointment will see us working on the FSA's future briefs to help raise awareness of food safety through integrated DM campaigns.]]></description>
            <link>http://www.irisnation.com/irisnews/</link>
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            <pubDate>Fri, 11 Jan 2008 13:33:19 +0000</pubDate>
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